Technology has changed the way we bank. Who likes to go to into your local branch to deposit your check just to be up-sold to another checking account? No one, that’s who. Now, with online and mobile banking, you don’t need to sit though a half attempted sales pitch of nothingness. You now just take a picture of your check and bam, it’s in your account.
Confidence in mobile banking is rapidly Consumer Mobile Trends growing with the increase in security, freedom, and want. Ninety percent of customers use their bank’s online services with sixty-two percent at least trying mobile banking.
People are not only checking their account balance or statements, but they’re making transfers, depositing, paying bills, and sending money to friends all though mobile banking. According to a bank of america report, “nearly six in 10 (58%) respondents have used mobile check deposit. Of those ages 35+, almost half (49%) have used it.
Mobile is entertaining convenient and growing
As you can see above, the banking industry is changing in front of our eyes because of it. Change is good – don’t let anyone say otherwise.
Every new year comes with a plan to get fit, eat right, and make better choices. Perhaps this year it’s time to rev up your marketing campaign telephone number list and highlight a few Consumer Mobile Trends assets you may have been overlooking last year. Digital efforts account for roughly 25% of all advertising dollars spent and are expected to increase 33% overall. Now don’t panic, you don’t need to start firing your execs and cut off the dollars you spend on your interns. Here are some ways you can get your 2015 digital campaign off to a healthy start.
Send better emails not more
A large majority of these points will revolve around content and writing strategically. Emails are no stranger to any of us. Some may think that JA Phone Number Consumer Mobile Trends emails are a thing of the past and something that can simply be overlooked – think again. It is crucial to craft your emails to appeal to each audience you are targeting. Think in terms of attracting them and turning them into a sale versus pushing sales on your audience. We want to avoid receiving those “please stop” emails, and an increase of the “tell me more” kind.
