Smaller-scale activities are also important, which assume the reuction of water, electricity or paper consumption, as well as reliable waste segregation. CSR activities – benefits Actions taken within the framework of CSR are actually only benefits. The following stand out among them: attracting investors, building loyalty, raising the level of the company’s organizational culture, increase investor interest, creating positive relationships with the community and local authorities, increase trust among employees as well as consumers and stakeholders, improving the company’s image, strengthening the market position, strengthening the company’s reputation.
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Increase in competitiveness and brand value, increasing employee motivation, increase interest among potential employees, increasing market share. Every entrepreneur should remember that CSR activities should be closely relate to the beliefs and database worldview of the brand. Unfortunately, it happens that companies decide to take one-off, often ill-considere actions in the field of corporate social responsibility. As a result, they are perceive as ordinary brand promotion or the implementation of marketing assumptions, and CSR is not that.
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Therefore, all actions should be well thought out so that they bring as many. Benefits as possible – both for the people to whom they are addresse and for the company. For this purpose, it is good to use the consulting offer . Companies that deal JA Phone Number with the creation of communication strategies in enterprises will help in planning effective activities relate to CSR. CSR examples of companies CSR examples of companies. Companies operating on the Polish market carry out projects in various areas of CSR. An example of activities relate to the issue of human rights is the MAKRO Polska company and its project “Handel is a woman”. The aim of the initiative is to promote enterprising women working in trade.
