The most awaited change is the data refresh that comes with every penguin update. A penguin update is more like a spike than an ongoing change. So if the update finds that you’ve been using black-hat seo techniques and de-ranks it, you’ll have to wait till the next update or refresh to be re-evaluated,” dholakiya explains.
October 2013 marks the last time a data refresh happened. Then, it affected about 1 percent of all queries, amounting to millions of pages What is new about which google removed from search rankings. Having your pages removed has devastating effects for businesses—and many of them have been waiting a year for this new data refresh. Those businesses that have cleaned up their sites are hoping that penguin 3.0 will re-evaluate them and upgrade their rankings.
Keep in mind that rises in ranks happen gradually not immediately
Dholakiya advises that you check your rankings and search traffic regularly for changes. This may take up to a few weeks. In addition, recent What is new about efforts to clean your site won’t benefit from this data refresh.
Businesses can also take other steps, including telephone list setting up google webmaster tools. Business 2 community offers a helpful picture, directing you on how to use this tool.
Wolverton also advises companies to disavow harmful links
Taking this measure effectively signals to google that you’re aware that the quality of certain links is low. In turn, you don’t want to be associated with these sites, and you also don’t want them to count against your rankings. “This gives you a useful tool if someone’s tactics outside of your control are having an effect on your rank,” she explains.
The trick to penguin-proofing your JA Phone Number website is simpler than you may think: don’t use spammy practices, such as manufacturing links and keyword What is new about stuffing, and put your efforts into producing high-quality, relevant content for your target audience.
Keymedia solutions can help you navigate google’s penguin algorithm and this most recent update. We offer targeted internet marketing as well as search engine marketing for small businesses.
